More solar installs. Fewer tyre‑kickers.
A done-for-you lead system built around your own branded solar savings calculator. Homeowners see their numbers and are halfway to a yes before you call.
A system, not just ads
We run ads that get attention, and drive traffic to a calculator that does the qualifying. You get leads that are excited by their results and ready for a conversation.
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Meta ads that lead with their numbers
Homeowners want to know what solar will save them, so we lead with that. Then we back it up with the rest: rising power prices, energy independence and a higher home value. Not just "get a free quote".
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Your own branded savings calculator
They enter their power bill, region and roof, and get a real NZ estimate: system size, cost, payback, green loan eligibility and whether they're likely to need building consent.
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The lead lands in your CRM
Each lead lands in your CRM with their results attached, so you know their situation before you call. They get a text in your name within 60 seconds, letting them know you'll be in touch. By the time you call, you're both ready to talk about what solar would actually look like for their home.
Most solar ads end in a "free quote" form
It's easy to get leads. It's harder to get leads who are serious about solar.
Dud leads
Someone clicks out of curiosity, fills in a form, then ghosts you after the first call.
People who can't buy
Renters, and homeowners nowhere near ready, taking up the time you should spend quoting.
Shared leads
Lead sites sell the same homeowner to three installers. Then it's a race to the bottom on price.
Ads that earn the click
Built around what homeowners actually care about, and tested constantly.
Numbers first
Homeowners care about what they'll save, so we lead with that.
Stop losing money
People fear losing money more than they enjoy saving it. Few NZ installers use this angle.
Real people
We use real people in some ads, from paid creators to you and your team. It makes your ads more personal and harder to scroll past.
Swipe to see the other angles
Beaming
Better leads for installers, smaller power bills for homeowners. Everybody's beaming.
Hey, I'm Tim
I've spent ten years helping New Zealand businesses get more leads with Meta Ads.
With solar, I found homeowners respond to real numbers, not "free quote" offers. So I built a system around this.
It makes your job easy. We give prospects their numbers so they already understand the value before you call. This results in more qualified leads, site visits and installs, and a better return on your time and ad spend.
Results for a Hawke's Bay solar installer
What clients say
RobbieResolution"Before bringing Tim on board, we were running our own campaigns, and results were okay. But we knew that if we wanted to get the best results at scale, we would need to hire an expert. After partnering with Tim, we saw a significant improvement in lead volume, conversion rate, and cost-per-lead across both Meta and Google."
DanMapara Estate"Tim managed to target the right market and get to every corner of it. Four property sales directly attributed to digital marketing was the difference between making or breaking our development. The campaigns were clearly effective and we wouldn't hesitate to use the same approach again."
GregCroplands Sprayshop"Once we started working with Tim we saw an instant change in how our social media marketing was working, with better views, click through rates and overall presence, which has also led to a better ROI on a number of campaigns we've run over the last 12 months, especially during a difficult economic climate."
GeoffSaaS business owner"We've doubled our revenue in the past six months."
FAQs
How long do I sign up for?
We start with a three-month trial. That's enough time to test ideas, learn what works and build some momentum. After that, it's your call whether we keep going.
How soon will leads come in?
Setup takes about two weeks: your calculator, your tracking and the first round of ads. Once the ads go live, leads usually start coming through within the first week, and results improve as we double down on what works.
Do I need a new website or a CRM?
No new website needed. Your calculator gets its own landing page, built for you. Leads go into GoHighLevel by default, and if you already use a different CRM, we'll work out the simplest way to get them to you.
What do you need from me?
Not much. Your logo and brand colours, your pricing if you'd like the calculator to use it, some photos of your installs and a few reviews. And someone who picks up the phone when the leads come in.
Is my area available?
It's one installer per area, so it depends who gets in first.
Interested in a chat?
Tell me where you install and how many extra jobs a month you could handle. I'll come back with what a campaign could realistically do for you.
Ready to rip into it?
Flick me a message and I'll get back to you.
I'll come back to you within a working day.